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	<title>Malted Musings</title>
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	<link>http://maltedmusings.hoppress.com</link>
	<description>Craft Beer in NYC and beyond</description>
	<lastBuildDate>Mon, 17 May 2010 16:16:30 +0000</lastBuildDate>
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		<title>Leaving NYC</title>
		<link>http://maltedmusings.hoppress.com/2010/05/17/leaving-nyc/</link>
		<comments>http://maltedmusings.hoppress.com/2010/05/17/leaving-nyc/#comments</comments>
		<pubDate>Mon, 17 May 2010 16:16:30 +0000</pubDate>
		<dc:creator>Joe McPhee</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://maltedmusings.hoppress.com/?p=308</guid>
		<description><![CDATA[As many of you know, in just over four years, I&#8217;ve come to consider myself a New Yorker.  I love people-watching in Greenwich Village, walking the Mall in Central Park and taking in many of the shows that Broadway has to offer.  Great restaurants, the iconic skyline and the characters who inhabit this place are [...]]]></description>
			<content:encoded><![CDATA[<p>As many of you know, in just over four years, I&#8217;ve come to consider myself a New Yorker.  I love people-watching in Greenwich Village, walking the Mall in Central Park and taking in many of the shows that Broadway has to offer.  Great restaurants, the iconic skyline and the characters who inhabit this place are all a part of the New York experience, but the part of New York that I&#8217;ve really come to love is the beer scene here.  I&#8217;ve written about it before, but since my arrival here the scene has really come into it&#8217;s own.  Manhattan and Brooklyn are awash in cask ale, brewer events are such a regular occurrence that I barely even get excited about them anymore, and whereas after first moving here, I&#8217;d seek out anything and everything novel, the utter futility of such an attempt now makes it that much tougher to get myself motivated to go out on ticker crawls.</p>
<p><a href="http://maltedmusings.hoppress.com/files/2010/05/Picture-32.jpg"><img class="aligncenter size-medium wp-image-313" title="Picture 3" src="http://maltedmusings.hoppress.com/files/2010/05/Picture-32-300x104.jpg" alt="" width="300" height="104" /></a></p>
<p>Last week though, I accepted a position in Hamilton, Ontario working at McMaster University.  Professionally, this decision was a no-brainer&#8230; exciting science in a well-funded lab with nothing but bright prospects ahead of it.  On the suds-related front it&#8217;s tough to overstate just how rough a transition this move is going to be.  New York is a free-wheeling mercantile city&#8230; you can get almost anything you want here, and even brews that are not distributed here pop up commonly enough to barely make them worth mentioning (as a recent visit to a bar with Three Floyds on tap confirmed).  In contrast, a visit to the LCBO was really like a shopping trip with the Ghost of Beer Runs Future&#8230; row after row of bland industrial lager with a few local micros thrown in for good measure.</p>
<p>The bar scene has improved significantly in Toronto in the last five years.  Cafe Volo and C&#8217;est What in particular keep interesting beers around both on cask and on tap and my visit coincided with a pan-Toronto Cask Fest, with most of the offerings being quite good, but I still couldn&#8217;t shake the feeling that I was heading back to a scene where it will still be a struggle to find brewers who have moved beyond the &#8220;let&#8217;s throw some weird shit into this beer and see if it tastes good&#8221; approach to craft beer brewing (I&#8217;m talking to you Vancouver) and instead into constructing solid, well-made examples of styles that we&#8217;ve come to know and love.</p>
<p>I&#8217;m hopeful that as with my time in New York City, beer in Toronto will continue to improve while I&#8217;m there and that I&#8217;ll meet as many awesome people in the Toronto beer scene as I have here.  Although the beer here is certainly tough to beat, the many friends I&#8217;ve made here are what I will treasure most.</p>
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		<title>The evolution of the craft beer drinker</title>
		<link>http://maltedmusings.hoppress.com/2010/04/26/the-evolution-of-the-craft-beer-drinker/</link>
		<comments>http://maltedmusings.hoppress.com/2010/04/26/the-evolution-of-the-craft-beer-drinker/#comments</comments>
		<pubDate>Mon, 26 Apr 2010 20:00:43 +0000</pubDate>
		<dc:creator>Joe McPhee</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[beeradvocate.com]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[craft beer]]></category>
		<category><![CDATA[ratebeer.com]]></category>

		<guid isPermaLink="false">http://maltedmusings.hoppress.com/?p=299</guid>
		<description><![CDATA[There has been a whole lot of digital ink spilled recently about how craft beer has changed in the last ten years. Both Ratebeer.com and Beeradvocate.com will be celebrating their ten-year anniversary this year and during that time we have seen massive amounts of change in the craft beer scene. From the rise of imperial [...]]]></description>
			<content:encoded><![CDATA[<p>There has been a whole lot of digital ink spilled recently about how craft beer has changed in the last ten years. Both Ratebeer.com and Beeradvocate.com will be celebrating their ten-year anniversary this year and during that time we have seen massive amounts of change in the craft beer scene. From the rise of imperial stouts and barrel aging to the huge increase in sour beer produced in the United States all the way toward recent trends in pushing the ABV envelope, the one thing that remains constant is that brewers are continuously trying to bring something unique to the market.  This got me to thinking though, if these beers have undergone so much change in the last decade, what about the people who drink them?</p>
<p>What got me thinking about this was a letter to the editor that I wrote awhile ago to Ale Street News in response to a top ten list of big changes in craft beer over the last ten years in which the author managed to overlook the growth of community-based beer websites and then proceeded to tell me that they were old news when I pointed this out to him.  Huh?  Say what?  I&#8217;ve seen this type of anti-beer site bias before, and I sort of got me to thinking about why that may be and I&#8217;ve come up with a short list of what I think the differences are between a beer website user and a non-website user (as it relates to beer).</p>
<p>1. Beer site users are younger</p>
<p>Not just a little bit younger, a lot younger.  Judging by the people I&#8217;ve met through the site recently, the majority of new users are just getting into craft beer and these people tend to be in their early to mid-20s.  This seems to have held fairly constant, even as older users (like me) age.</p>
<p>2. Beer site users are more female</p>
<p>Don&#8217;t get me wrong&#8230; it&#8217;s still a sausage-fest at any craft beer gathering I&#8217;ve been to recently, but it seems as though women are moving beyond the &#8220;beer is for boys &#8211; wine is for girls&#8221; stereotypes and are actively embracing the diversity that the craft beer world has to offer.</p>
<p>3. Beer site users tend to have post-secondary education</p>
<p>I&#8217;m not sure what the correlation here is, but I&#8217;ve noticed that many of the folks on RateBeer (I&#8217;m less familiar with BeerAdvocate, but I would be surprised if it were much different) are university graduates.  This may simply be a consequence of the inherent geekery of taking notes on everything you drink and extra free time that goes with being in school, but it something that&#8217;s pretty tough to ignore.</p>
<p>So, would we have seen this attraction of a younger, more educated and more female demographic without the beer websites?  I think it’s a pretty tough question to answer.  There are certainly broader trends in terms of eating more locally, avoiding overly processed foods and encouraging sustainable agriculture; these are all things that mesh philosophically with what the craft beer industry has done.  However, in terms of creating an educated (about beer) group of young, passionate ambassadors, the beer websites will continue to contribute to future growth of the community.</p>
<p>Obviously, I&#8217;ve got my biases here as well&#8230; I&#8217;ve been an active member of Ratebeer.com for over six years and the community there has been a big part of my craft beer life, and I&#8217;ve met lots of folks who I consider friends outside of beer through the site as well.  I&#8217;ve also met folks who have been part of craft beer from long before the websites came online and these people are undoubtedly passionate about craft beer, but I do believe that there are population-wide differences in the demographics of the web-site based beer drinkers and of those who preceded them.</p>
<p>Although I have no doubt that the craft beer world will grow and develop over the next ten years, I hope that the beer websites will continue to contribute to the positive growth of the community.  As beer-site users, we can play a role by continuing to welcome those who are new to beer and sharing our experiences in a positive way – things we have excelled at in the past, and hopefully will continue to excel at in the future.</p>
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		<title>How much is too much?</title>
		<link>http://maltedmusings.hoppress.com/2010/03/29/how-much-is-too-much/</link>
		<comments>http://maltedmusings.hoppress.com/2010/03/29/how-much-is-too-much/#comments</comments>
		<pubDate>Mon, 29 Mar 2010 20:00:18 +0000</pubDate>
		<dc:creator>Joe McPhee</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[beer pricing]]></category>

		<guid isPermaLink="false">http://maltedmusings.hoppress.com/?p=289</guid>
		<description><![CDATA[So with all of this, why is it that brewers are seeing fit to charge ever-increasing prices for their new products?]]></description>
			<content:encoded><![CDATA[<p>Reading the newspaper these days is like a walk through one of the depressed, Michigan towns who&#8217;s travails are often recounted.  Unemployment is up, incomes are down, there are mandatory employment furloughs and people are working harder and longer to make up the lost productivity of their laid-off former coworkers.  Although depressing this does have a downward effect on consumer goods.  Prices of clothing, food and electronics are pushed down as retailers compete with one another for the ever-rarer dollars that shoppers are spending.  So with all of this, why is it that brewers are seeing fit to charge ever-increasing prices for their new products?</p>
<p>A new brewer arrives in New York City and charges 15 bucks for a 750 of regular IPA.  Their barrel-aged stuff doesn&#8217;t  go for anything under 20.  A well-regarded New York brewer who was charging 10 bucks for a 750 of their flagship beer two years ago, is now charging 15 for a 375.  Those are domestics, but good luck finding anything from Italy (beside Birra Moretti) that is less than 25 dollars per bottle.</p>
<p>This doesn&#8217;t really apply to breweries&#8217; regular line-up.  The prices on six-pack and regular draught offerings seem to be holding steady (other than the usual inflation and tax increases), but for anything new or novel, the sky is the limit. In many cases, it seems as though brewers are intentionally testing the upper limit of pricing.  While this may be an understandable approach, it does seem to be coming under some resistance from people in the craft beer community (based on a very unscientific survey conducted with craft-beer lovers over a few rounds  recently).</p>
<p>Although I don&#8217;t actually have access to sales information, it is certainly fairly typical to see some of the higher-priced stuff sitting on shelves for 6-8 months or longer, so the test seems to be failing.  There is also the question of perceived vs real quality.  While it can be tough to agree on what constitutes a quality product, the bottles of new and expensive brew are generally no better, and often far worse than the old standbys that can be had for 1/3 of the price.  Since it&#8217;s a luxury product, it&#8217;s tough to feel too much sympathy for beer drinkers.  Certainly, brewers have a right to charge whatever they feel they can get for their product, but it&#8217;s tough to swallow being priced out of a market that you actively helped to cultivate.</p>
<p>Although I have spent more money than I care to imagine on this hobby and at one point a new rating was worth enough to me that I wasn&#8217;t very sensitive to price, but there are now many of the rare, limited release beers that I simply refuse to buy.  So what do you think?  Are these recent price increases the new normal, or will buyers push back with their purchasing (or non-purchasing) power?</p>
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		<title>Book review &#8211; &#8220;Tasting Beer&#8221;</title>
		<link>http://maltedmusings.hoppress.com/2010/03/22/book-review-tasting-beer/</link>
		<comments>http://maltedmusings.hoppress.com/2010/03/22/book-review-tasting-beer/#comments</comments>
		<pubDate>Mon, 22 Mar 2010 20:00:30 +0000</pubDate>
		<dc:creator>Joe McPhee</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[beer rating]]></category>
		<category><![CDATA[beer tasting]]></category>
		<category><![CDATA[book review]]></category>

		<guid isPermaLink="false">http://maltedmusings.hoppress.com/?p=280</guid>
		<description><![CDATA[One of the best books on brewing that I have come across is Randy Mosher&#8217;s &#8220;Radical Brewing&#8220;.  Published in 2004, the book contains a plethora of information about historical beer styles, brewing technique and especially how to craft beers that either straddle the lines between known beer styles, or that use unusual adjuncts and flavourings [...]]]></description>
			<content:encoded><![CDATA[<p>One of the best books on brewing that I have come across is Randy Mosher&#8217;s &#8220;<a href="http://www.radicalbrewing.com/">Radical Brewing</a>&#8220;.  Published in 2004, the book contains a plethora of information about historical beer styles, brewing technique and especially how to craft beers that either straddle the lines between known beer styles, or that use unusual adjuncts and flavourings in the brewing process.  Although focusing on brewing technique and discussions of how to formulate a recipe, it does contain a very small section on tasting beer and the role that personal preference plays in evaluating beer.</p>
<p><img class="aligncenter size-medium wp-image-283" title="Tasting Beer" src="http://maltedmusings.hoppress.com/files/2010/03/Picture-1-226x300.png" alt="Tasting Beer" width="226" height="300" /></p>
<p>This 2009 book, &#8220;Tasting Beer&#8221; from Mosher is a strong follow-up to that initial book that expands and expounds on this short section.  The book is roughly divided into two sections, the first section opens with a necessarily abbreviated history of beer production, starting with the history of agriculture, moving rapidly through the brewing done by the ancient Babylonians and Egyptians before taking the reader through the Middle Ages in Europe.  The book then touches on the development of modern beer styles in Germany and Great Britain before moving to the US to touch on the effect of Prohibition on the American beer scene up to the modern explosion in craft breweries in the US and elsewhere in the world.  This introduction is well-trodden territory, but Mosher covers it with aplomb before diving into the main meat of the section, a discussion of flavours and aromas that are associated with beer, where those characteristics come from, how they are perceived and how that perception varies from person to person.  Having just written a short <a href="http://maltedmusings.hoppress.com/2010/01/18/beer-school-serving-temperature/">story</a> on how flavour and aroma are affected by temperature myself, I found this section fascinating and very well-researched.</p>
<p>Equally interesting from a beer taster&#8217;s perspective are short sections called &#8220;sensory vocabulary&#8221; throughout the front of the book that describe a particular aroma or flavour, describe where it comes from, describe whether or not it is appropriate and even gives approximate threshold limits and information on it&#8217;s appropriateness in a given style.  This is in some ways similar to information available from BJCP, but it is done in a much more approachable format.  In this way, Mosher tells his readers that the descriptor, &#8220;goaty&#8221; describes a series of organic acids that are often brewing flaws, but may add complexity in lower amounts.  He doesn&#8217;t go into great amounts of detail about how they are produced, but it certainly gives an introduction to people who are just getting into talking about flavours and aromas that are common in beer.</p>
<p>Another helpful feature of the book are some of the graphical representations of several characteristics of different beer styles.  These include the obvious colour scales ranging from 2 SRM for Berliner weisse and American light lager all the way up to the 60-80 SRM of an imperial stout.  There is another scale describing American light lager as having fewer than 10 IBUs, all the way up to the 80+ that typify American IPA and barley wine.  He goes a step further to describing relative bitterness in terms of a series of relationships between original gravity and hopping rates&#8230; I&#8217;ve never seen these ratios expressed this way, but as soon as I saw it, it made perfect sense (see figure below).  He also sprinkles a few tidbits throughout about a number of ways to go about carrying out a tasting, from an informal, bring-what-you-have tasting up to competition tastings.</p>
<div id="attachment_287" class="wp-caption aligncenter" style="width: 310px"><img class="size-medium wp-image-287" title="OG/IBU relationships" src="http://maltedmusings.hoppress.com/files/2010/03/Picture-21-300x195.png" alt="Relationships between OG/IBU; not all data points are labeled.  Lines indicate gradations in perceived hoppiness." width="300" height="195" /><p class="wp-caption-text">Relationships between OG/IBU; not all data points are labeled.  Lines indicate gradations in perceived hoppiness.</p></div>
<p>The second half of the book includes a long series of discussions about beer styles.  A number of Hop Press writers, including <a href="http://maltedmusings.hoppress.com/2010/01/11/its-a-matter-of-style/">myself</a> have covered ground on <a href="http://briancendrowski.hoppress.com/2009/11/19/sour-beer-the-last-frontier/">beer styles</a> and <a href="http://mariorubio.hoppress.com/2009/12/03/are-you-extreme/">controversies</a> inherent to discussions of beer styles (see <a href="http://oakes.hoppress.com/2010/03/04/the-evolution-of-cascadian-dark-er-india-brown-er/">Oakes</a> discussion of Dark IPA/Cascadian Brown Ale for more on a recent example).  Mosher covers a lot of ground here dissecting beer styles, talking about the evolution of some beer styles (including the well-worn but seemingly never resolved stout/porter debate), and especially talking about how technology and regulation have influenced beer styles throughout history.  The styles described here would be recognizable to most beer geeks, but there were a few that I&#8217;d never heard of including a reference to a German-style porter, Broyhan Alt, Lichtenhainer as well as the more common, but still rare Gose.  He also shows a classification scheme for Belgian beer dating to 1851 that is absolutely fascinating.</p>
<p>He ends the book with his take on where craft beer is heading.  This is obviously controversial territory, but he touches on a number of themes, including the seemingly endless march to higher gravity beers (which is featured in a great <a href="http://kmweaver.hoppress.com/2010/03/21/the-untimely-death-of-the-american-session-beer/">article</a> by Ken Weaver on Hop Press, recreations of historical styles and experiments in barrel-aging.  In short, this book is another great resource from Randy Mosher and will make a welcome addition to any beer lover&#8217;s library.</p>
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		<title>What the hell is happening in Pennsylvania?</title>
		<link>http://maltedmusings.hoppress.com/2010/03/15/what-the-hell-is-happening-in-pennsylvania/</link>
		<comments>http://maltedmusings.hoppress.com/2010/03/15/what-the-hell-is-happening-in-pennsylvania/#comments</comments>
		<pubDate>Mon, 15 Mar 2010 20:28:45 +0000</pubDate>
		<dc:creator>Joe McPhee</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://maltedmusings.hoppress.com/?p=273</guid>
		<description><![CDATA[This question is asked mostly with tongue planted firmly in cheek, because unless you don&#8217;t actually get out of bed in the morning, and have maintained that routine for a solid week, it&#8217;s been tough to miss what has transpired in the Pennsylvania beer world.  I&#8217;ve been watching these events transpire with puzzled amusement and [...]]]></description>
			<content:encoded><![CDATA[<p>This question is asked mostly with tongue planted firmly in cheek, because unless you don&#8217;t actually get out of bed in the morning, and have maintained that routine for a solid week, it&#8217;s been tough to miss what has transpired in the Pennsylvania beer world.  I&#8217;ve been watching these events transpire with puzzled amusement and even a sense of schadenfreude at anything where the public&#8217;s scorn for government bureaucracy is not pointed at one of New York&#8217;s elected officials.  For those of you who actually have been hibernating, here&#8217;s a brief rundown;</p>
<p>On Thursday March 4th, authorities from the Pennsylvania Liquor Control Board exercised a search based on a complaint against three Philadelphia area bars.  The three bars in question were Resurrection Ale House, Local 44, and Memphis Tap House and they were accused of having unregistered brands in violation of a 1987 statute whereby any brand sold in the state requires label registration and the paying of a 75 dollar fee.  On the following Monday, Orliglio Beverages, a distribution company in Philadelphia <a href="http://www.philly.com/philly/hp/news_update/87198612.html">was also raided</a> for the same reason.</p>
<p>Ignoring for the moment whether or not these laws make sense, there is clearly an issue when the authorities don&#8217;t know enough about the law they&#8217;re enforcing to be able to tell whether or not a given brand is or isn&#8217;t registered.  If the authority in charge of registration doesn&#8217;t have a grasp on this, how can bar owners and distributors be expected to?  In 1987 registering brands might not have been a terribly onerous proposition.  Beer shelves were filled with row after row of macro products with a few regional brands likely also vying for some space.  That is hardly the case anymore, with loads of microbreweries from around the country offering beer aficionados quality and selection that haven&#8217;t been seen before.  Indeed, there are reports that the authorities returned some beer to the bars after realizing that some of the confiscated brands were in fact, legitimately registered.</p>
<p style="text-align: center"><img class="aligncenter size-full wp-image-278" title="No Duvel" src="http://maltedmusings.hoppress.com/files/2010/03/Picture-2-17-00-16.png" alt="No Duvel" width="201" height="204" /></p>
<p>Confused yet?  Imagine being the bar owners.  Now the distributers may be a different story&#8230; laws are laws and even if they&#8217;re stupid, that doesn&#8217;t mean that you can choose to not follow them.  I think I should be allowed to punch any idiot on the LIRR who is blabbing away on their cell phone about the hot date they had last night, but that action would undoubtedly end up with me getting a visit from the appropriate authorities.  As in the case at the bars though, it isn&#8217;t clear that the authorities knew which brands were or weren&#8217;t appropriately registered and so you end without any resolution to the situation and a bunch of gun-toting cops with their dicks in their hands and egg on their face.</p>
<p>This raises a further question&#8230; why are raids necessary in the first place?  This isn&#8217;t like a Capone-era warehouse, filled with bootlegged Canadian whiskey&#8230; these are legitimate businesses that import products, pay customs fees, taxes and the like and generally try to comply with local laws and regulations.  They have manifests of products received and taxes and registrations paid, any of which could be used to determine whether any laws were broken without calling in the big guns.  In the event that they don&#8217;t, an inspection and a fine are usually all that are warranted to sort a situation out.  Since there is obviously confusion over the list on both sides of the thin blue line, and the PLCB website itself states, &#8221;<a href="http://www.portal.state.pa.us/portal/server.pt?open=514&amp;objID=611961&amp;mode=2">With respect to documents available from this server, neither the Pennsylvania Liquor Control Board, the Commonwealth of Pennsylvania, nor any of its employees, makes any warranty, express or implied, including the warranties of merchantability and fitness for a particular purpose, or assumes any legal liability or responsibility for the accuracy, completeness, or usefulness of any information, apparatus, product, or process disclosed, or represents that its use would not infringe privately owned rights.</a>&#8221;</p>
<p>Since the State of Pennsylvania doesn&#8217;t have any confidence in their own registration process, it seems like a terrible waste of PLCB resources as well as a squandering of the already tepid support for PA beer laws that do exist.</p>
<p>This last point is worth mentioning because it seems like this is exactly what is happening.  In this political climate, elected officials are trampling over one another to denounce the raids as an overreaction, and those denouncements seem to have actually brought this long-simmering issue to a head.  Public hearings have been ordered and, at least on this issue, both <a href="http://www.philly.com/philly/news/homepage/20100309_Pol_calls_beer_raid__ridiculous_use_of_manpower_.html">Republicans</a> and <a href="http://www.philly.com/philly/hp/news_update/87438347.html">Democrats</a> seem to be united.</p>
<p>A further issue that has less to do with the law itself but rather with it&#8217;s application.  As is generally agreed in this case, the raids were inspired by an anonymous tip and all the bars that were identified were owned by the same owners.  This fact alone should have at least suggested to the authorities that they were being dragged into a business dispute.  Even a cursory examination of online sites listing beer brand availability would show that a number of Philadelphia bars are selling and marketing non-registered brands, yet these locations were not being looked at, either because no complaints have been received against them or because the PLCB is too inept to know how to actually enforce their own rules.  This situation reminds me of a <a href="http://">case</a> in New York last year, where an Upper East Side bar, Mad River Bar &amp; Grille, that served as a home bar for the University of Wisconsin Badgers was selling New Glarus Spotted Cow, a beer that is not licensed for sale in New York.  This raid was also based on an anonymous tip and resulted in a $20 000 dollar fine for the offending bar (and likely a smile for the bar&#8217;s competitor who called in the complaint, but that&#8217;s just supposition on my part).</p>
<p>So where does this leave Pennsylvania beer lovers?  Right back where they started.  The beer registration laws do nothing to increase public safety (ostensibly the reason for registration in the first place) and do a whole lot to place a burden on businesses who are perfectly willing to collect and pay taxes on beer through officially sanctioned channels but will continue.  Until the PLCB and Pennsylvania lawmakers realize that the beer registration laws are archaic and punitive, I fear that we&#8217;ll see a repeat of this farce in the coming months and years.</p>
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		<title>Cigar City Hits NYC</title>
		<link>http://maltedmusings.hoppress.com/2010/02/22/cigar-city-hits-nyc/</link>
		<comments>http://maltedmusings.hoppress.com/2010/02/22/cigar-city-hits-nyc/#comments</comments>
		<pubDate>Mon, 22 Feb 2010 21:00:22 +0000</pubDate>
		<dc:creator>Joe McPhee</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Cigar City Brewing]]></category>
		<category><![CDATA[events]]></category>
		<category><![CDATA[Rattle N Hum]]></category>

		<guid isPermaLink="false">http://maltedmusings.hoppress.com/?p=263</guid>
		<description><![CDATA[As an added bonus, I had a chance to talk to Cigar City founder, Joey Redner and head brewer Wayne Wambles about the ups and downs of success and the future of Cigar City Brewing.  ]]></description>
			<content:encoded><![CDATA[<p>Every few years, the craft brewing world is hit by an &#8220;it&#8221; brewer.  The late 1990s featured <a href="http://www.dogfish.com/">Dogfish Head</a> of Rehoboth Beach, DE, while the early 2000s featured <a href="http://www.stonebrew.com/">Stone Brewing</a> of Escondido, CA, and the last few years have seen nothing but accolades for<a href="http://www.russianriverbrewing.com/"> </a><a href="http://www.russianriverbrewing.com/">Russian River Brewing Company</a> of Santa Rosa, CA.  To this who&#8217;s who of the brewing world, we add <a href="http://www.cigarcitybeer.com">Cigar City Brewing</a> of Tampa, FL.  Last year, this small brewer made a big impact by being named the third best brewery in the world by the Ratebeer Best competition as well as taking home Gold in the Wood and Barrel-Aged Beer category at the 2009 <a href="http://www.gabf.org/">Great American Beer Festival</a>.  Not bad for a brewery that is a little over a year old.</p>
<div class="wp-caption aligncenter" style="width: 410px"><img style="border: 5px solid black" title="Putting final touches on CCB logo" src="http://i814.photobucket.com/albums/zz67/hoppress/Joe%20McPhee/Cigar%20City%20-%20NYC/IMG_6233.jpg" alt="" width="400" height="265" /><p class="wp-caption-text">Putting final touches on CCB logo</p></div>
<p>The brewery itself is fairly small, brewing on a 15 bbl system mostly for the Tampa market.  Many of their beers are named after elements of the local Tampa culture and are highly desired by craft beer fans in Florida and worldwide.  Although most of their production is consumed locally, the good folks at <a href="http://skibeerusa.com/Welcome.html">SKI Beer Distributers</a> have managed to bring Cigar City to Gotham City.  Initially, the folks of Nueva York were treated to a selection of their bottled products, like <a href="http://www.ratebeer.com/beer/cigar-city-bolita-brown-double-nut-brown-ale/95108/">Bolita Brown</a>, <a href="http://www.ratebeer.com/beer/cigar-city-warmer-winter-winter-warmer/114742/">Warmer Winter Winter Warmer</a>, and <a href="http://www.ratebeer.com/beer/cigar-city-improvisacion-oatmeal-rye-india-brown-ale/95112/">Improvisación Oatmeal Rye India Brown Ale</a>, but on a recent Wednesday, Manhattan&#8217;s <a href="http://rattlenhumbar.wordpress.com/">Rattle N Hum Bar </a>played host to the largest lineup of Cigar City Brewing products ever assembled in one place with twenty different CCB beers being poured.  This included two of the <a href="http://www.ratebeer.com/beer/top-50/">Ratebeer Top 50</a> beers, <a href="http://www.ratebeer.com/beer/cigar-city-hunahpus-imperial-stout/97078/">Hunahpu&#8217;s Imperial Stout</a> and <a href="http://www.ratebeer.com/beer/cigar-city-bourbon-barrel-aged-hunahpus-imperial-stout/114747/">Bourbon Barrel-aged Hunahpu&#8217;s Imperial Stout</a>, as well as the GABF Gold-medal winner <a href="http://www.ratebeer.com/beer/cigar-city-humidor-series-jai-alai-cedar-aged-india-pale-ale/102863/">Humidor Series Jai Alai IPA</a>.</p>
<div class="wp-caption aligncenter" style="width: 410px"><img style="border: 5px solid black" title="Tap Handle Selection" src="http://i814.photobucket.com/albums/zz67/hoppress/Joe%20McPhee/Cigar%20City%20-%20NYC/IMG_6234.jpg" alt="" width="400" height="266" /><p class="wp-caption-text">Tap Handle Selection</p></div>
<p style="text-align: center">One of the fun parts of a brewery like Cigar City is the ability to see how subtle changes in the way a particular base beer has been treated has a profound effect on the final product.  This approach to subtly tweaking their recipes was very much on display at this event.  The first flight of beer I sampled consisted entirely of Imperial Stouts.  The base beer was <a href="http://">Marshal Zhukov Imperial Stout</a>.  This beer was then aged on either <a href="http://www.ratebeer.com/beer/cigar-city-bourbon-barrel-aged-marshal-zhukovs-imperial-stout/116551/">bourbon barrels</a>, <a href="http://www.ratebeer.com/beer/cigar-city-humidor-series-marshal-zhukovs-imperial-stout/95106/">cedar wood</a>, or a mixture of <a href="http://www.ratebeer.com/beer/cigar-city-bourbon-barrel-aged-hunahpus-imperial-stout/114747/">pasillo and ancho chiles before being also aged in a bourbon barrel</a>.  Every treatment had a profound effect on the base beer and the ability to try them all side-by-side was really instrumental in being able to appreciate the effect of each one on the final product.  This same sort of approach was also demonstrated in their IPA series, in which the base beer of <a href="http://www.ratebeer.com/beer/cigar-city-jai-alai-india-pale-ale/95103/">Jai Alai IPA</a> was aged on <a href="http://www.ratebeer.com/beer/cigar-city-mango-india-pale-ale/116175/">mango</a> or <a href="http://www.ratebeer.com/beer/cigar-city-papaya-india-pale-ale/116118/">papaya</a> (both in casks), as well as versions aged on <a href="http://www.ratebeer.com/beer/cigar-city-humidor-series-jai-alai-cedar-aged-india-pale-ale/102863/">cedar wood</a> or a mixture of both <a href="http://www.ratebeer.com/beer/cigar-city-humidor-series-juniper-jai-alai-ipa/117815/">cedar wood and juniper berries</a>.  As with the Imperial Stout series, the ability of a small tweak to change a recipe was really an eye-opener.</p>
<div class="wp-caption aligncenter" style="width: 410px"><img class=" " style="border: 5px solid black" title="Wayne Wambles, Alex Hall, and Joey Redner" src="http://i814.photobucket.com/albums/zz67/hoppress/Joe%20McPhee/Cigar%20City%20-%20NYC/IMG_6244.jpg" alt="" width="400" height="270" /><p class="wp-caption-text">Wayne Wambles (CCB), Alex Hall (Gotham Imbiber), and Joey Redner (CCB)</p></div>
<p style="text-align: center">As an added bonus, I had a chance to talk to Cigar City founder, Joey Redner and head brewer Wayne Wambles about the ups and downs of success and the future of Cigar City Brewing.  I was curious about the fairly unique approach to brewing that Cigar City has taken.  According to Redner, &#8220;This is old-fashioned market research.  We&#8217;ve applied a bunch of different treatments to our base beers to see what works.  This has always been a part of the plan to develop some of our products.  As a former homebrewer, that sense of experimentation is part of the fun that drew me into brewing.&#8221;  But how many different things can you do to a given beer?  &#8221;We have done enough things at this point to have a pretty good idea of what will be successful and what won&#8217;t.  When we try these out at the brewery, we encourage people to let us know what they think.  The good thing is that people are usually willing to tell us when something sucks!&#8221;  How often does that happen though?  &#8221;We&#8217;ve had a few that were so bad, we wouldn&#8217;t even serve them&#8221;, Redner said with a chuckle.</p>
<div class="wp-caption aligncenter" style="width: 410px"><img style="border: 5px solid black" title="BA Hunahpus, Marshal Zhukov and Humidor Series Marshal Zhukov" src="http://i814.photobucket.com/albums/zz67/hoppress/Joe%20McPhee/Cigar%20City%20-%20NYC/IMG_6238.jpg" alt="" width="400" height="266" /><p class="wp-caption-text">BA Hunahpus, Marshal Zhukov and Humidor Series Marshal Zhukov</p></div>
<p>The ability to start pulling back on the experimental treatments has opened up tank space to let Wayne really start to have some fun.  According to Wambles, &#8220;My favorite part of this job is coming up with a new recipe and actually brewing it&#8221;.  To that end, we were fortunate to see a recently created brew, their <a href="http://www.ratebeer.com/beer/cigar-city-batch-69-double-cream-ale/117550/">Double Cream Ale</a>.  This was intended to be an amped up version of that Pre-Prohibition standard, the Cream Ale.  Containing 12% corn in the mash, assertively hopped with Hallertauer Mittelfruh,  Tradition, and Czech Saaz and brewed to about 8.5% ABV using a colder fermentation (58°F) and their house yeast, the beer itself has a fairly fruity/spicy hop nose along with a light honeyed sweetness.  In true Cigar City fashion, this latest creation has already received a number of different treatments, having been aged on peaches, tangerines and pomegranates.</p>
<div class="wp-caption aligncenter" style="width: 410px"><img style="border: 5px solid black" title="Chatting with Beer Fans" src="http://i814.photobucket.com/albums/zz67/hoppress/Joe%20McPhee/Cigar%20City%20-%20NYC/IMG_6243.jpg" alt="" width="400" height="266" /><p class="wp-caption-text">Joey chatting with Beer Fans</p></div>
<p>Given that they are brewing at capacity for their local market, I was curious about why they decided to branch out and move into the NYC market.  &#8221;We didn&#8217;t have any plans to expand beyond Tampa initially.  When SKI called us to see about bringing us into New York, we said &#8216;no&#8217;.  But Mike was very professional and addressed every concern we had.  It was definitely a case of the squeaky wheel getting the grease.  In the end, they made it so easy for us that we couldn&#8217;t keep saying no.&#8221;</p>
<p>So how about expansion plans?  The brewery has just purchased a number of 60 bbl tanks which should increase capacity by over 100%.  The plan is to pull back a little bit on the experimentation and really start to focus on the experiments that have been deemed a success and get them into bottles.  &#8221;We&#8217;re hoping to concentrate more on bottle distribution, in order to get our beer to more people who want it&#8221;, said Redner.</p>
<p>It would be tough to ask for much more than that.</p>
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		<title>Stop the madness</title>
		<link>http://maltedmusings.hoppress.com/2010/02/08/stop-the-madness/</link>
		<comments>http://maltedmusings.hoppress.com/2010/02/08/stop-the-madness/#comments</comments>
		<pubDate>Mon, 08 Feb 2010 21:00:36 +0000</pubDate>
		<dc:creator>Joe McPhee</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[beer trading]]></category>
		<category><![CDATA[hype]]></category>
		<category><![CDATA[special releases]]></category>

		<guid isPermaLink="false">http://maltedmusings.hoppress.com/?p=260</guid>
		<description><![CDATA[Craft beer has seen an amazing level of growth over the last five years.  With that growth has come a whole lot of good.  The quality of craft beer around the world continues to improve and the homebrewer&#8217;s penchant for experimentation is now firmly ensconced in the commercial craft beer industry.  We see evidence of [...]]]></description>
			<content:encoded><![CDATA[<p>Craft beer has seen an amazing level of growth over the last five years.  With that growth has come a whole lot of good.  The quality of craft beer around the world continues to improve and the homebrewer&#8217;s penchant for experimentation is now firmly ensconced in the commercial craft beer industry.  We see evidence of this in the community&#8217;s embrace of breweries like Cigar City and Mikkeller and we also see it in the increasingly high turnout at special brewery-only releases.</p>
<p>As a New Yorker, we have two local breweries for whom special releases are highly anticipated events.  Everyone I know from this area looks forward to the release of anything new from Captain Lawrence Brewing.  Scott Vacarro&#8217;s sour ales in particular are world-class and their reputation is well deserved (Rosso e Marone was the Gold-medal winner in the American-style Sour Ale category at the 2009 GABF and his Cuvee de Castleton has won the same category in previous years).  Likewise, people from the area often plan long train and/or car rides from the city out to Southampton Brewing on Long Island, where their Double Ice Bock and Berliner Weiss have been perennial favourites (and GABF winners as well).  These special releases are fun&#8230; loads of people show up, chat about craft beer, share craft beer with one another and generally vibe off of being at the site of production of the beers that they enjoy so much.</p>
<p>Increasingly though, these events have become less fun.  They have become less about community and more about queueing up, waiting, purchasing, and leaving with your booty, in order to quickly run back to Ratebeer and Beeradvocate to hawk your newly acquired trade bait for everything you can get your hands on.  Even worse is the dubious practice of hiring people on Craigslist to serve as proxies for you&#8230; either to ensure access to a beer and a location you wouldn&#8217;t be able to get to or to simply increase the number of bottles/growlers of precious liquid that you can get.  The last few releases at both of these breweries seem to become victim to this type of mentality in contrast to the previous releases I&#8217;ve been a part of.</p>
<p>I&#8217;m not here to judge the breweries&#8230; their goal is simple, to produce beer that their fans enjoy and to sell it at a profit.  Special releases are fun for brewers and (used to be) fun for beer geeks.  I&#8217;m happy for all the success that these breweries have and especially for their general professionalism when things go awry (Vinnie Cilurzo&#8217;s recent <a href="http://www.ratebeer.com/forums/a-post-from-vinnie-cilurzo-regarding-the-pliny-the-younger-release-day_131916_1.htm">response</a> to the unanticipated demand on Pliny the Younger release day was truly classy) but at the same time it does irritate me to see people gaming the system in place for their own benefit.  While I&#8217;m glad to see that craft beer is growing and that these special releases continue to generate buzz and profit for the breweries in particular, I can&#8217;t help but feel that something is getting lost in the process.</p>
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		<title>What&#8217;s Brewing in the Bronx?</title>
		<link>http://maltedmusings.hoppress.com/2010/02/01/whats-brewing-in-the-bronx/</link>
		<comments>http://maltedmusings.hoppress.com/2010/02/01/whats-brewing-in-the-bronx/#comments</comments>
		<pubDate>Mon, 01 Feb 2010 21:00:28 +0000</pubDate>
		<dc:creator>Joe McPhee</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Bronx]]></category>
		<category><![CDATA[Bronx brewing company]]></category>
		<category><![CDATA[interview]]></category>
		<category><![CDATA[New York breweries]]></category>

		<guid isPermaLink="false">http://maltedmusings.hoppress.com/?p=249</guid>
		<description><![CDATA[The Bronx.  Even for folks who&#8217;ve never been there, the name evokes a very specific place.  Named for a 17th century Dutch-employed Swede, Jonas Bronck, the borough that bears his name is the home of the New York Yankees, a major incubator for Hip-Hop music and has seen more than it&#8217;s fair share [...]]]></description>
			<content:encoded><![CDATA[<p>The Bronx.  Even for folks who&#8217;ve never been there, the name evokes a very specific place.  Named for a 17th century Dutch-employed Swede, Jonas Bronck, the borough that bears his name is the home of the New York Yankees, a major incubator for Hip-Hop music and has seen more than it&#8217;s fair share of urban-blight related issues.  This gritty history has been well-represented in both music and film.  However, it has been over 30 years since the Bronx was burning, and while this representation tends to be the most pervasive, the Bronx has a long and storied brewing history.</p>
<p>Starting with a wave of German immigration in the mid-19th century, the Bronx was home to a large number of small breweries including the Hupfel Brewery and the Schott Brewery next door to the much larger Ebling Brewery, the Haffen&#8217;s brewery at Melrose Ave between current day 151st and 152nd St., Bruckner&#8217;s Brewery at E. 161st St and Elton Ave., Kolb&#8217;s Brewery on 3rd Ave at 169th St., and a myriad of others.</p>
<p>This history recently came to light with the discovery of some long forgotten <a href="http://www.nytimes.com/2009/12/26/nyregion/26metjournal.html?_r=1">lagering caves</a>, originally built and owned by the Ebling Brewing Company.  The Ebling Brewing Company was located at the corner of St. Anns Avenue and  156th St.  and stopped production after the owners pled guilty on charges of producing real beer in 1925 during Prohibition (this story alone is fascinating and can be read about in a few New York Times articles from that time  <a href="http://query.nytimes.com/gst/abstract.html?res=9400E6D61339E133A2575BC1A9609C946395D6CF">here</a> and <a href="http://select.nytimes.com/gst/abstract.html?res=F10B11FE385B12738DDDA90A94DB405B858EF1D3&amp;scp=2&amp;sq=Ebling%20Brewery&amp;st=cse">here</a>).  After the shut down, the brewery complex suffered through a series of fires before eventually being razed.  The site sat undisturbed until the recent excavation that uncoved the long forgotten caves.</p>
<div id="attachment_255" class="wp-caption aligncenter" style="width: 310px"><img class="size-full wp-image-255" title="Ebling Brewery" src="http://maltedmusings.hoppress.com/files/2010/01/Ebling-Brewery.jpg" alt="Ebling Brewery" width="300" height="244" /><p class="wp-caption-text">Ebling Brewery</p></div>
<p>Fast forward about a hundred years to 2010 and we have the very exciting emergence of a new Bronx-based brewery.  <a href="http://thebronxbrewery.com/">The Bronx Brewery </a>is the brain-child of three people, Stephen O&#8217;Sullivan, Niall Henry and brewmaster Damian Brown.  The three are currently raising investment funds for the construction of a new brewing company to be based in the Bronx.  I recently had a chance to chat with Damian about his love of craft beer, the trio&#8217;s plans for the brewery and the state of craft beer in general.</p>
<h1>The Interview</h1>
<p>JM – Damian, thanks for doing this.  I’m just wondering what your background is in the brewing industry?</p>
<p>DB &#8211; Yeah, I went to Davis and attended the master brewer&#8217;s program there&#8230; finished that this year.  Then I got the Diploma in Brewing from the Institute of Brewing and Distilling.  Then I received that diploma in August or September of last year.  So in addition to that I worked for about a year and a half as an assistant brewer at Shanendoah Brewing Co in Virginia.  I’ve also been homebrewing since I turned 21.</p>
<p>JM &#8211; And homebrewing was always an interest of yours?</p>
<p>DB &#8211; Beer has probably always held a very special place in my heart.  I think it has such a great story and I think one of the things we&#8217;re looking to do here with the brewery is to share some of that, some of the art, the science and the history and tradition of beer.</p>
<p>JM &#8211; I saw that you, I think on your website, that you spent some time in the UK as well, is that right?</p>
<p>DB &#8211; That was more of a joke that I think Steve had sort of made that quote to someone.  Yeah, I spent a few weeks travelling around there&#8230; I&#8217;m a real ale and pale ale fan so I was basically going around to pubs and breweries and doing lots of tastings. Nothing professionally in terms of doing brewing or anything like that.</p>
<p>JM &#8211; Ok, but I imagine lots of sampling took place?</p>
<p>DB &#8211; Oh yeah, always lots of sampling whereever I go.  I think the most interesting thing I&#8217;ve had has been some chicha in the mountains of Honduras out of an old bleach bottle.</p>
<p>JM &#8211; Oh wow!  How was that.  I&#8217;ve never had real chicha.</p>
<p>DB &#8211; It was interesting&#8230; very cidery almost.  Extremely cloudy and it was made in, it was strained with a laundry basket&#8230; it was just extremely primative.  Made in a tiny little town, but it was good.  It was a little sour, a little tart – cidery, but it was good.</p>
<p>JM &#8211; Yeah, I had some weird sorghum product that my wife brought back from Africa and it was sort of like that as well.  Interesting though.  Cool, so that&#8217;s your background, I guess you guys are still in the process of looking for a brewery and scouting out locations.  How is that process going?</p>
<p>DB &#8211; Basically, where we&#8217;re at is that we have our business plan and everything is lined up.  We have a management team put together.  We&#8217;ve put together a marketing and branding officer on board, we have an architect on board, lawyers all of that stuff is lined up.  We&#8217;re scheduling meetings with investors as we speak.  We have our first one next week and we have a bunch lined up.  We&#8217;re looking to raise anywhere from 700K to a million in start-up capital.  We&#8217;re going to be some type of tight budget to do something in New York, but we have as one of our partners Dad&#8217;s owns a construction company here in New York and we&#8217;ll be relying on them heavily for building renovations and stuff like that.  We think we have a great business plan and we&#8217;ve been getting a lot of interest from all sorts of people in New York and in the Bronx.  Non-profits like the Bronx works, some artistic groups, and all sorts of bars and restaurants to do some preliminary tasting and sampling.  We&#8217;re just trying to build as much interest as we can in what we&#8217;re doing.  We have a concept, we have a business plan and we&#8217;re ready to go once we&#8217;ve raised enough start-up capital.</p>
<p><img class="aligncenter size-full wp-image-256" title="Bronx Brewery" src="http://maltedmusings.hoppress.com/files/2010/01/Bronx-Brewery.jpg" alt="Bronx Brewery" width="300" height="163" /></p>
<p>JM &#8211; Are you guys planning to do direct distribution or will you be working with a distribution company?</p>
<p>DB &#8211; Yeah, we&#8217;ll be self-distributing.  You can self-distribute in New York up to about 60 000 barrels of production, so we&#8217;re going to be self-distributing within New York City at least for the first year or two to build our customer base.  We&#8217;d be doing that anyway in order to capture the margins that self-distribution would provide.</p>
<p>JM &#8211; Self-distribution is pretty important.</p>
<p>DB &#8211; Yeah, when you&#8217;re small you don&#8217;t have much leverage to do anything and once you get locked into a distribution deals, the franchise rules are pretty tight and pretty cumbersome.  You would also, being a small account to a distributer who also has other accounts in their portfolio, you would be out there without a sales force, regardless.  Being small, we&#8217;re going to undertake that logistical exercise.  We think, just having control of delivery and customer service in house we&#8217;ll be able to build up enough of a customer base where we&#8217;d feel we&#8217;ll have some leverage with wholesalers.</p>
<p>JM &#8211; You said that you have a branding officer.  What is your positioning statement or how do you plan to brand yourselves?</p>
<p>DB &#8211; Yeah, obviously, the Bronx is going to be our main branding element and it&#8217;s sort of interesting.  We face this juxtaposition, if you will, of craft beer being what it is and the Bronx being what it is&#8230; at least most people&#8217;s perception of it and we&#8217;re trying to bring that tough, edgy, kind of feel to what we&#8217;re doing.  So, we&#8217;re building the brand around the concepts and notions of the people of the Bronx and trying to introduce a very local but high-quality brewery to the community.  There&#8217;s a pretty tremendous brewing history in the Bronx itself.  That&#8217;s the idea&#8230; we want to be a brewery that the Bronx can call it&#8217;s own and participate in it locally.</p>
<p>JM &#8211; It worked for Brooklyn.</p>
<p>DB &#8211; Yeah, absolutely.  To their credit, they&#8217;ve created a hugely successful company.  My two partners, Steve and Niall when they first contacted me, they were looking at doing a contract-brewing type company, where the Bronx Brewing company would be just a sales and marketing company.  Obviously that is how Brooklyn Brewery got it&#8217;s start for a number of years before they actually, physically started brewing in Brooklyn.  We just decided that if we were going to rely on the borough and it&#8217;s people to brand our company and buy our beer, we want to actually be there.  We want to be an active participating member of the community.  So we opted not to go that route.</p>
<p>JM &#8211; It works certainly.  Schmaltz has made a good go of it so it can be done.</p>
<p>DB &#8211; Absolutely, it can be done.  Just in naming ourselves the Bronx Brewery, if we were not in the Bronx we would have a tough time justifying that decision to anybody.</p>
<p>JM &#8211; Are you guys looking at any specific neighborhood to locate the brewery?</p>
<p>DB &#8211; Yeah, we&#8217;ve partnered with a group called <a href="http://www.sobro.org/">SoBro</a>, that&#8217;s South Bronx, Development Corporation who basically manage a number of state and local incentive programs for neighborhoods in the South Bronx, like Hunts Point, Port Morris, Mott Haven that basically fall under their jurisdiction.  Any of those neighborhoods would work.  We&#8217;ve identified a number of sites that we would be happy with.  The BankNote Building, my two partners have assured me, is high on the list.  It&#8217;s strictly a matter of getting funding in place where we can sign a lease.</p>
<p>JM &#8211; I guess you guys will be draught only?</p>
<p>DB &#8211; Yeah, we&#8217;ll be kegs and casks for the first few years and then we&#8217;ll see about investments into a bottling line and facility further down the road.</p>
<p>JM &#8211; Do you guys plan to have a tasting room on site, where you could visit the brewery?</p>
<p>DB &#8211; Yeah, we&#8217;re going to have a small tasting room on-site.  Obviously a lot of that is going ot depend on where we locate the business as far as retail potential goes.  Whether we&#8217;ll have a bar or just a simple tasting room where you could sample the brews.  We&#8217;re absolutely planning on doing that and there are a few other things we want to do, potentially, is have a brew-on-premise facility where our customers could come in and brew their own beer on a 10-15 gallon sized equipment.  That will depend on the space, and the regulatory environment for doing so, but we&#8217;re working on that.  That sort of gap in the laws is being addressed, hopefully.  We hope to bring that sort of business to New York City in order to help build a greater beer culture.</p>
<p>JM &#8211; Is that in conjunction with the brewery itself, or would that be a side project.</p>
<p>DB &#8211; No, absolutely that would be a part of the brewery itself.  We have an architect building that into the plans.  He&#8217;s allocating space for the brew on premise equipment in the drawings.</p>
<p>JM &#8211; I know that there is a big brewer culture in Southern California, where the brewery really go out of their way to help each other, has that been the case here?</p>
<p>DB &#8211; Yeah, absolutely.  We&#8217;ve had great feedback from <a href="http://www.ratebeer.com/brewers//keegan-ales/4242/">Keegan</a>, <a href="http://www.ratebeer.com/brewers/captain-lawrence-brewing-company/6758/">Captain Lawrence</a> and others.  It&#8217;s definitely a strong community.  We&#8217;ve been reaching out to homebrewers as well.  Part of what we want to do with that BOP capability is to create a sense of kinship among homebrewers in New York City where there&#8217;s a brewery that is supporting their effort.  We&#8217;re going to present at the <a href="http://hbd.org/nychg/">New York City Homebrewer&#8217;s Guild</a>. We&#8217;ve got relationships with a few other homebrewers and homebrewing clubs.</p>
<p>JM &#8211; Cool.  I guess that&#8217;s been helpful for you guys in terms of getting the buzz out there in the craft-beer community?</p>
<p>DB &#8211; It&#8217;s been a sort of viral-marketing campaign.  We&#8217;re trying to pull in a circle of friends who we can count on when making brewing decisions.  We think that it&#8217;s important to not only foster relationships with brewers, but also to let other people know how great it is to brew beer and to be able to give them a facility and a means to do so.</p>
<p>JM &#8211; Very cool, I&#8217;m wondering about the decision to start the company in the middle of a recession.  Was that a conscious decision, to be looking for space when hopefully rents are depressed, or was that just the way it turned out?</p>
<p>DB &#8211; That&#8217;s just sort of how it worked out.  It was simply a matter of timing when Steve and Niall decided to start up.  Thought it was a great idea and we wanted to see what we could do with it right away.  We&#8217;ve been impressed.  We&#8217;ve come a very long way in the last three months.</p>
<p>JM &#8211; It seems like you&#8217;ve made a lot of movement very quickly, so that&#8217;s always good.  I guess that&#8217;s the business side of things but I&#8217;m wondering about the beer.  What are you plans for styles, types of beer, that sort of thing.</p>
<p>DB &#8211; At this point, we&#8217;re going to purchase some small-scale, pilot brewing equipment strictly for tasting and sampling.  We&#8217;ll have an Irish-style Dry Stout, which we&#8217;re calling Hip-Hop Stout.  We&#8217;re going to have a south German Hefeweizen that we&#8217;re going to be calling, Mother &#8216;heffen Bronx, and an American Pale Ale, which we&#8217;re going to call the Bronx Brewery Riverd&#8217;Ale. So we&#8217;re obviously, those are going to be our first three beers that we&#8217;re planning on making on a pre-operations, marketing standpoint.  I think we&#8217;re also going to have five or six year-round beers and then a class of seasonal and specialty beers.  We want to have the brewery introduce some more indigenous types of styles to people here in New York in the US.  We&#8217;re planning to do things like traditional-brewed chicha, or sahti or things like that.  Those are some of those styles that I think have extremely interesting stories and that are extremely tasty as well.  We want to do things that you can&#8217;t really find here.</p>
<p>JM &#8211; Have you tried many of those types of styles?</p>
<p>DB &#8211; Yeah, I have actually.  I think that one of the things that we&#8217;d like to do is help sponsor cultural festivals where we would reach out to cultural New York groups and elect to make a traditional style beers for their festivals and indie events and things like that.</p>
<p>JM &#8211; Cool&#8230; I mean we&#8217;re beer geeks and we tend to geek out on weird, hard to find stuff, and unusual styles, so it seems like you&#8217;re on the same page as far as that goes.</p>
<p>DB &#8211; It&#8217;s sort of baby steps as far as the company goes and although there is a strong beer culture here, we do feel that there are gaps in the Bronx itself that we can fill.  So as a brewery, they are sort of mainstream beer styles that we need to do as well.</p>
<p>JM &#8211; Hey, you&#8217;ve gotta pay your bills.</p>
<p>DB &#8211; Yeah, we hope to have our flagship beer out there but also have the flexibility to do a few more interesting things as well.  We&#8217;re also planning on putting things out in casks and reaching out to bars that have cask equipment.</p>
<p>JM &#8211; Cask beer seems to have become huge here in the last few years.  When I moved here nobody had this stuff here and now it&#8217;s really popping up everywhere.  Not only in places that you think of as destination craft beer bars, but even places that just serve quality food they want to have cask beer on.</p>
<p>DB &#8211; Yeah, it&#8217;s almost a thing where to qualify as a beer bar here in New York, I&#8217;m happily learning that many have one or two casks available at all times.</p>
<p>JM &#8211; Have you guys started doing any test batches yet or are you still on the planning side?</p>
<p>DB &#8211; Yeah, this weekend, I&#8217;m actually brewing the Riverd&#8217;Ale, so by the end of next month, we should have beers to sample.</p>
<p>JM &#8211; Very cool.  I&#8217;d love to come up and try some of your stuff.  What does the Riverd&#8217;Ale look like on paper?</p>
<p>DB &#8211; It&#8217;s going to be a Centennial and Cascade hopped American Pale ale.  We&#8217;re going for traditional American hops which are personally my favourite and what I tend to drink in large quantities.  It&#8217;ll be dry-hopped and unfiltered.  We&#8217;re not going to be pasteurizing anything.  We want to keep things fresh.</p>
<p>JM &#8211; That sounds great&#8230; I want to thank you for your time and I&#8217;d love to write an update once you&#8217;ve got a few things to taste and we can see how things are progressing for you guys.  I really wish you guys all the best and I look forward to seeing your offerings on tap around the city soon.</p>
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		<title>A different brew &#8211; Farnum Hill Cider</title>
		<link>http://maltedmusings.hoppress.com/2010/01/25/a-different-brew-farnum-hill-cider/</link>
		<comments>http://maltedmusings.hoppress.com/2010/01/25/a-different-brew-farnum-hill-cider/#comments</comments>
		<pubDate>Mon, 25 Jan 2010 21:00:28 +0000</pubDate>
		<dc:creator>Joe McPhee</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[apple cider]]></category>
		<category><![CDATA[apples]]></category>
		<category><![CDATA[Farnum Hill]]></category>
		<category><![CDATA[interview]]></category>
		<category><![CDATA[New Hampshire]]></category>

		<guid isPermaLink="false">http://maltedmusings.hoppress.com/?p=234</guid>
		<description><![CDATA[I&#8217;ve spent a lot of time here talking about craft beer and brewing, but there is another traditional product that has been having a renaissance in the last decade, that of small-scale, traditionally produced cider.  In the autumn of 2008, I found myself in a beautiful apple orchard in New Hampshire tasting fresh-pressed cider [...]]]></description>
			<content:encoded><![CDATA[<p>I&#8217;ve spent a lot of time here talking about craft beer and brewing, but there is another traditional product that has been having a renaissance in the last decade, that of small-scale, traditionally produced cider.  In the autumn of 2008, I found myself in a beautiful apple orchard in New Hampshire tasting fresh-pressed cider from Poverty Lane Orchards and just soaking up the sight of row after row of apple trees heavy with fruit going by names that I&#8217;d never even heard of.</p>
<p style="text-align: center"><img class="size-full wp-image-243 aligncenter" title="Farnum Hill/Poverty Lane Orchards" src="http://maltedmusings.hoppress.com/files/2010/01/FH-sign.jpg" alt="Farnum Hill/Poverty Lane Orchards" width="300" height="200" /></p>
<p>At the time, I purchased a few bottles of their semi-dry sparkling cider and enjoyed them later that evening with a meal of braised pork and roasted potatoes and the meal was simply perfect.  Recently, the memory of this made me revisit the ciders themselves as well as their producer &#8211; Stephen Wood.  Stephen is a passionate man and passionate about his apples and the drink they produce.  I recently interviewed Mr. Hill about the state of cider production today and the work he&#8217;s doing at Farnum Hill.</p>
<h1>The interview</h1>
<p>JM – What inspired you to begin making artisanal cider and why did you choose Lebanon, NH as your base of operations?</p>
<p>SW – We don’t make ‘artisanal’ cider.  We just make cider.  We started grafting trials here in the early ‘80s, of several hundred ‘heirloom’ and cider varieties, thinking that we might start a small sideline to our wholesale/retail apple business.  About ten years later, our final selection of varieties from those trials just about coincided with the collapse of the wholesale New England apple industry.  We decided to grow cider apples and make cider because what we had always done had ceased to make sense. I’ve been working at this orchard since 1965, so it slightly made sense to grow and make the cider here.</p>
<p>JM – I had no idea that you have been doing this for so long&#8230; that is a pretty amazing feat in terms of longevity.</p>
<p>SW – I’ve been doing some of ‘this’ for a fair while, i.e. growing apples on this piece of dirt.  The cider is more recent.  I first visited Hereford and Somerset cider orchards in 1984, and  grafted the first cider trials here in the next year. We planted our first cider orchard (1000 +/- trees) in 1989.  We’d made goofy hard cider in whisky barrels before that, but it was only after we got our first apples from cider grafts that we started doing it in earnest.  I think the first round of a dozen or so carboys of proper cider fruit was in 1990. The cider was all disgusting, though we forced some of it down.  We learned a few things, and got bonded in 1995, with commercial production of about 350 gallons.  Now we make about 10,000, and remain tiny in the big picture.</p>
<p style="text-align: center"><img class="size-full wp-image-244 aligncenter" title="Farnum Hill Barn" src="http://maltedmusings.hoppress.com/files/2010/01/FH-Barn.jpg" alt="Farnum Hill Barn" width="300" height="200" /></p>
<p>JM – Poverty Lane Orchards (a beautiful spot by the way) sells both hard and sweet cider as well as apples for eating/cooking.  How large is the orchard here and how much of that production goes into your different products?</p>
<p>SW – We make very little sweet cider anymore — 2-3,000 gallons. We used to make more, but regulations forbidding wholesale of unpasteurized sweet cider have changed that.  We only make what we sell at the orchard retail stand in the fall (we don’t pasteurize, and don’t intend to).  The orchard (including young preproductive trees) wavers around 80-90 acres, depending on what we’re taking out and what we’re planting. About half the total acreage is devoted to (hard) cider fruit.</p>
<h2>The process</h2>
<p>JM – Briefly, describe the process of cider-making.</p>
<p>SW – I’ll describe the process at Poverty Lane — it varies a bit from operation to operation, and our press is small by comparison to those at most other commercial operations.  The physical principals are pretty much the same anywhere, though.<br />
Apples are dumped from the bins (into which they were picked) into a hopper, from which they ride up an elevator to a hammermill.  There, they are smashed up into a mash, called pomace, which falls from the mill into another hopper.  The pomace is pumped from that hopper to the press, where a person stands building the ‘cheese.’  The cheese consists of a stack of alternating square wooden slatted racks, and layers of cloth-wrapped pomace.  When the cheese is made, it is moved along rails to the pressing station of the press, which consists of a hydraulic piston-driven plate below the cheese that compresses the cheese very slowly against a top plate.  The juice is expressed through the cloths, and the dried-out pomace remains behind.  While one cheese is being pressed, another is being made.  The juice falls from the press into a catch tank, then is usually first pumped into plastic holding tanks.</p>
<p>There, depending on the acidity and condition of the fruit, we usually lightly sulfite it.  Within a few days, the juice moves to the stainless tanks, or wooden barrels or puncheons in which it will be fermented.  At this stage, we pitch yeast, and usually pump the juice over a bit to encourage the yeast to wake up and get working.  We sometimes add yeast nutrients, shortly after pitching.  After a few days, the cider starts to work furiously. After a few more, it settles down to happy gentle bubbling, at which time we add an airlock to the vessel. The cider takes anywhere from two weeks to two months to ferment to dryness.  Sometime thereafter (with occasional exceptions), the cider is racked off its lees into the barrels, puncheons, or tanks in which it will mature.  Then we turn our backs. We let it mature (again, occasional exceptions) for anywhere between 8 and 16 months before we blend it (or not) and bottle or keg it.</p>
<p>JM – Many of us have had a fairly simple hard cider at one time or another from one of the larger cider companies.  What is different about your product compared to those produced by larger cideries?</p>
<p>SW – I’m not sure the difference has as much to do with size as with market.  If you mean the ‘six-pack’ hard ciders, sold in the beer cooler, the chief differences are fruit and time.  Fruit:  in this country, no six-pack hard cider manufacturer can afford the cost of proper cider fruit.  In fact, I only know of one who uses 100% ‘single-strength’ (i.e. actual fresh apple juice), and that manufacturer buys the very cheapest juice it can.  Almost all six-pack hard ciders are made largely of concentrate.</p>
<p>In the UK, more real cider fruit is used in mass-produced hard ciders than in the US, because more cider apples are grown there (chiefly in Hereford, Worcestershire, Somerset, and Devon), but almost all of the apples are made into concentrate (for ease and economy of storage) before it is fermented.  Time:  six-pack hard cider makers can’t afford to tie up their tanks in extended maturation.  The longest I’ve ever heard of one of them taking, from apple (or concentrate barrel) to bottle or keg is 10 weeks.  In addition to fruit and time, the other differences have to do with stabilization (pasteurizing, filtration, chemicals, etc.) &#8212; this varies from operation to operation — and levels of sweetness and carbonation.  Some of those ciders are sweetened to 30+ ppm sugar;  our sweetest cider is about 7.5 ppm.  Please understand that I’m not denigrating any of these beverages — for what they are, many of them are very well made. Most of them just aren’t real cider, any more than wine coolers are real wine.</p>
<h2>Growing cider</h2>
<p>JM – We all know that cider starts from apples, but what is the main difference between an eating apple and a cider apple?  What qualities do you look for in a cider apple and what types of apples make good cider?</p>
<p>SW – This is a big question, and the answer is highly subjective.  In my view, very few apple varieties have all of the qualities, in proper balance, to make a really good cider.  And, of those that do, many are made even better by blending.  One element we seek, and grow certain varieties for, is tannin.  The tannins from these bittersweet and bittersharp varieties provide the bitterness and astringency we like in the background of cider, and a sort of structural undergirding.  But phenols are complicated &#8212; not all tannins are the same, nor are the tannin complexes in all tannic apples the same.  Some of these varieties have a hard, harsh bitterness and astringency; in others those elements are softer and rounder.  I can’t easily explain how I’ve chosen which of these varieties to grow (I’ve made plenty of mistakes), or how exactly I decide which go together in a fermentation batch, but we are looking for a blend that will have sufficient structure, and pleasant (whatever that is) bitterness and astringency.</p>
<p>Most bittersweet and bittersharp apples are practically inedible, except to the insanely curious.  Another important quality we seek, usually from other (usually edible and sometimes delicious) varieties, is acidity.  We’re all fond of acid here, as a balance to bitterness, astringency, and sweetness, and as a palate-cleanser in the finish.  Acid’s also necessary for a clean fermentation — we want more acid in our fermenting ciders than most bittersweets can provide. The other characteristics we seek have to do with fruitiness, and with floral and other aromatic elements.  These are the things that change the most in fermentation — what you taste and smell in a fresh apple or its juice can be very different from what you find three months later.  The last thing we’re looking for is plenty of fermentable sugar — we ferment all of our ciders to dryness, so the sugar in the apple only contributes to the alcoholic strength of the cider.</p>
<p><img class="aligncenter size-full wp-image-245" title="Apple tree" src="http://maltedmusings.hoppress.com/files/2010/01/Apple-tree.jpg" alt="Apple tree" width="225" height="169" /></p>
<p>JM – Many of your ciders have what I’ve always considered to be a slightly “wild” taste.  Do natural yeasts contribute to the fermentation of the finished product, or is that flavour a consequence of the types of apples used?</p>
<p>SW – It’s all in the fruit.</p>
<h2>An American product</h2>
<p>JM – Do you consider your ciders to be made in more of the French (Norman) tradition, the English or are you doing something uniquely American?</p>
<p>SW – When we first started, we were hoping to make our ciders in various European/UK styles — this drove our early plantings of English and French bittersweets.  Our first ciders reflected this hope — we were particularly trying to make a sort of softer version of the bittersweet-based farm ciders of Somerset and Devon.  But, a few years into actually making cider to sell, we had a happy moment, on which those of us who tasted together realized that we were regularly encountering aromas and other characteristics in our ciders that we’d never encountered in France or England, and we began to ask each other why, here in New Hampshire, we felt compelled or even inclined to follow any cider tradition at all.  Practically on that moment, we decided to just try to grow good cider fruit on our very best ground, and make delicious ciders by our own lights.  I think our style, such as it is, was sort of born on that day.  Anyway our ciders are American, New Hampshire, Lebanon, Poverty Lane/Farnum Hill.  We try to make delicious cider in the regional Farnum Hill style!</p>
<p>JM – Where did all of the different apples here come from?  Are you an apple collector as well as a cider-maker?</p>
<p>SW – We aren’t exactly apple collectors, but we’ve grafted hundreds of varieties here over the years, to discover how they will behave in our climate and soils.  The varieties came from all over the world.  The scionwood came from various sources in the US and UK.  The latter was a slight nuisance because of import restrictions, quarantine requirements, etc.  But, fortunately, an enormous number of varieties has been imported to the US over the years, and most of the ones we have wanted to test have been available domestically.  Meanwhile, all of our cider and heirloom trees are made from scionwood grown here at Poverty Lane — we want to be absolutely certain that the tree we plant is genetically identical to the variety we liked in the grafting trial.</p>
<p>JM – You produce a number of different products, including several blends based on sweetness and a single varietal apple cider (the very tasty Kingston Black)… do you have any plans to create other singal varietal ciders?</p>
<p>SW – Not in any organized way. We’ve released a couple of Ashmead’s Kernel ciders (2003 and 2008), in very small numbers. There are a few others that we like well enough on their own to consider an occasional single-variety bottling.  But, as I said before, the most delicious of them can usually be improved by blending.  In any event, all of the single-variety ciders that we’ll ever release will be pretty acidic.</p>
<p>JM – Cider is very much an agricultural product, do you produce cider seasonally or can you store the apples and continue to crush all season long?</p>
<p>SW – All of our cider is made of extremely ripe fruit, which doesn’t store very well.  We even let many of the varieties rest on the grass for a time before we pick them up, to achieve the last degree of ripeness, and to dry out a little.  I think the best cider (like wine) is made from juice pressed during the harvest, or shortly after, from the ripest possible fruit.</p>
<p>JM – I’m familiar with aging beer and wine, but does cider age well?  How does it change over time?</p>
<p>SW – Aging is always a tradeoff, even with the most ageworthy wines. I haven’t yet met a cider that will compensate for what is lost in the process of bottle aging.  The ‘high fruits’ (tropical aromas, citrus, etc.) and floral aromas diminish over time in bottle, while the heavier aromas are enhanced.  Sometimes the tannins and acids round off a bit.  Maturation in tanks and barrels before bottling is important; thereafter the cider may get more interesting (to some), but not more delicious (to me).  But I hope I still have many ciders to meet, and my mind may be changed by one of them.</p>
<h2>The future</h2>
<p>JM – There is a very strong sense of community within the craft beer community, whereby new brewers can often draw on some of the experiences of older more established brewers. Do you see the same type of thing in the cider community?</p>
<p>SW – I dream of a real cider community, but it’s not here yet. There are various cider associations springing up, but the atmosphere everywhere is somewhat guarded. And the country is full of new expert cidermakers who’ve sprung from the ground over the past decade or so, and are already asserting that their own cider represents a regional style, or the true nectar of the gods, or whatever. I wish more folks would pay attention to their land and climate, and to growing and fermenting the right sort of fruit (rather than whatever is available on their first day). And I wish more would be willing to accept that none of us (including ourselves) has been at this long enough to assert real expertise. Still, there are a few of us (scattered across the US) who are trying to grow good cider fruit, and who are happy to taste one another’s ciders, and speak frankly about them among ourselves without fear of giving offense, in the interest of mutual improvement. There will be more of us, by and by.</p>
<p>JM – Thank you very much for your time, Stephen – I really appreciate it.</p>
<h1>Tasting Farnum Hill Cider</h1>
<p>In preparation for writing this article, I invited a few fellow cider aficionados to sample a lineup of Farnum Hill ciders.  These ciders are pretty well-distributed throughout New England and New York at fine wine stores.  You can check their availability here: http://www.farnumhillciders.com/Where_main.html</p>
<p>The ciders in our lineup included <a href="http://www.ratebeer.com/beer/farnum-hill-extra-dry-cider/14842/">Farnum Hill Extra-Dry Sparkling</a>,<a href="http://www.ratebeer.com/beer/farnum-hill-semi-dry-cider/14840/"> Farnum Hill Semi-Dry Sparkling</a>, and <a href="http://www.ratebeer.com/beer/beername/14838/">Farnum Hill Farmhouse</a> Ciders.</p>
<p><img class="aligncenter size-full wp-image-246" title="Farnum Hill Tasting" src="http://maltedmusings.hoppress.com/files/2010/01/FH-tasting.jpg" alt="Farnum Hill Tasting" width="200" height="300" /></p>
<p>The Farnum Hill Extra Dry cider was first.  Unlike beer, which is normally tasted from lightest to darkest, we elected to try these in reverse order, since we reasoned that the residual sweetness in the lower ABV ciders would actually contribute a bit of complexity.  At 7.4% ABV it was the strongest of the ciders we tasted.  It pours with a pale golden colour and just a touch of light carbonation.  The aroma was quite simple with a fairly straight-forward apple aroma.  Some tasters got a touch of lemon as well.  Although it starts out with a bit of light sweet fruitiness on the front of the palate on the finish this cider is bone dry.  There is a touch of rustiness in this bottle as well.  Simple but nice.</p>
<p>Next on deck is the Sparkling Semi-Dry cider.  In appearance, there is little to distinguish it from the extra-dry&#8230; a lightly carbonated, pale golden pour.  The aroma is quite a bit sweeter than the extra-dry and there is a bit less tartness as well.  A bit funky with a touch of band-aid/phenolic flavour and some Granny Smith character.  All of the tasters agreed that this cider was substantially sweeter, although still quite dry.</p>
<p>The final Farnum Hill cider was the Farmhouse cider.  The nose on this was quite appley and substantially sweeter with more apple skin funkiness than the previous two ciders. Fairly clean finish with a bit of lingering minerally character and a little bit of a light floral note.  Another, simple tasty cider from the folks at Farnum Hill.</p>
<p>In general, all of the ciders had a similar apple profile with the main changes being in residual sweetness and the level of funky wildness.  They are fairly simple tasting, but their clean flavour profiles would really make them a wonderful match with food.</p>
<p>I hope that I&#8217;ve managed to convince you that the world of cider is one that is well-worth exploring.  As with beer, there is a lot of stuff to explore out there and I would encourage you to do so&#8230; you won&#8217;t be disappointed.</p>
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		<title>Beer School &#8211; Serving Temperature</title>
		<link>http://maltedmusings.hoppress.com/2010/01/18/beer-school-serving-temperature/</link>
		<comments>http://maltedmusings.hoppress.com/2010/01/18/beer-school-serving-temperature/#comments</comments>
		<pubDate>Mon, 18 Jan 2010 21:00:13 +0000</pubDate>
		<dc:creator>Joe McPhee</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[aroma]]></category>
		<category><![CDATA[Beer School]]></category>
		<category><![CDATA[beer styles]]></category>
		<category><![CDATA[cask ale]]></category>
		<category><![CDATA[flavour]]></category>
		<category><![CDATA[temperature]]></category>

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		<description><![CDATA[Try to match these slogans with the beer brand they have been used for: &#8220;Cold as the Rockies&#8221;, &#8220;Cold. Wet. Delicious&#8221;, or how about &#8220;A hard earned thirst needs a big cold beer and the best cold beer is Victoria Bitter&#8221;.  Okay, so that last one wasn&#8217;t all that challenging, but it illustrates the [...]]]></description>
			<content:encoded><![CDATA[<p>Try to match these slogans with the beer brand they have been used for: &#8220;Cold as the Rockies&#8221;, &#8220;Cold. Wet. Delicious&#8221;, or how about &#8220;A hard earned thirst needs a big cold beer and the best cold beer is Victoria Bitter&#8221;.  Okay, so that last one wasn&#8217;t all that challenging, but it illustrates the point that for many people (and advertisers), beer is meant to be drunk as cold as possible.  While there is certainly a place for a cold one on a hot day, serving temperature has a profound effect on the perception of aroma, taste and flavour of a wide range of food and drink.  This includes our favourite beverage, beer, and in this episode of beer school I&#8217;m going to outline some of these effects and give you some guidelines for serving temperature that will enhance your drinking experience.</p>
<h1>Temperature and taste</h1>
<p>There has been a substantial amount of research on the effect of temperature on taste.  In one set of experiments, scientists at the Monell Taste Center in Philadelphia cooled both the tongue and the test solution and examined the ability of subjects to taste the sweetness of a sucrose solution, the saltiness of a salt solution, the bitterness of caffeine, and the sourness of citric acid.  Interestingly, they noted that the ability to detect both sweetness and bitterness was markedly reduced, while saltiness and sourness were both unaffected.</p>
<p>In a separate study that seems to confirm this qualitative data, another group looked at the effect of temperature on the rate of firing of neurons specific for each type of taste receptor.  Interestingly, they noted that at temperature below 10C, the neurons for sweet perception were virtually non-responsive, showing that the ability to detect sweetness is drastically reduced when the temperature is reduced.  The ability to detect citric acid (sour) however, was also unaffected in this study.  This indicates that although temperature affects our ability to taste, it doesn&#8217;t do so equally for all flavours – this means that as temperature drops, the dominant taste in a given beer may change.  More broadly, it provides scientific proof of what we already knew&#8230; bringing a cold beer up to room temperature makes it seem substantially sweeter and often less bitter.</p>
<p>In addition to the five senses (umami was recently added to the better-known sweet, salty, bitter and sour) the tongue is also capable of detecting astringency in both beers and wines. Many people describe astringency as bitterness, although there are completely different processes involved in the perception of these compounds.  In beers, astringency comes from components of the barley husk and they can contribute to the body of the brew.  These components are collectively referred to as polyphenols/tannins.  In excess, they are considered a serious brewing fault and this can usually be avoided by sparging at a temperature low enough to prevent tannin extraction.  In some beers, the presence of polyphenols leads to precipitation of other proteins in the beer leading to chill-haze at lower temperature and therefore, they can affect the stability of the finished beer.  If you&#8217;ve ever seen an old dusty bottle of pale lager with a thin film at the bottom of the bottle, you&#8217;ve seen the effect that time has on phenolic compounds in beer.  It is likely that this time-dependent precipitation of phenolic compounds is a major contributor to the increased smoothness that is observed when some beers are aged.  Polyphenols are fairly interesting chemically and their flavour can be attributed to the same property they have in beer, namely they can bind to and cause proteins to precipitate out of solution – when this happens to salivary proteins on the tongue, it is perceived as a mouth-puckering dryness or astringency.</p>
<h1>Temperature and smell</h1>
<p>Taste however, is only about 10% of what we call flavour.  The rest comes from aroma components in the glass, and unsurprisingly temperature has a profound effect on our ability to detect smells.  The sense of smell occurs when molecules present in the liquid become vapour and are drawn into specific receptors at the back of our noses.  Since this sense by definition requires compounds to vapourize into the air, increasing the temperature of a given liquid (beer in our case) greatly enhances the ability to perceive different smells.  Different compounds also have different levels of volatility, which will affect how intensely they are perceived.  A fairly simple measure of volatility is the boiling point of the individual compound.  For example, aroma components of hop oils and esters produced by yeast during fermentation tend to have very low boiling points, thereby making it easier for them to leave surface of the beer and enter the air just above it.  Some examples:</p>
<p>yeast-produced esters/phenolics:  ethyl acetate (apple/pear aroma) &#8211; 77°C; isobutyl acetate (apple/pear/pineapple aroma) &#8211; 115°C; iso-amyl acetate (banana aroma) &#8211; 142°C; ethyl caproate (pineapple/banana) &#8211; 167°C; 4-vinyl-guaiacol (clove aroma) &#8211; 224°C; ethyl phenyl acetate (honey/floral aroma) &#8211; 227°C;</p>
<p>hop aroma components:  α-pinene (pine aroma) &#8211; 155°C; β-myrcene (pungent herbal aroma) &#8211; 165°C; limonene (citrus/grapefruity aroma) &#8211; 176°C; linalool (floral/spicy aroma) &#8211; 198°C; geraniol (rose/citrus aroma) &#8211; 229°C;  geranyl isobutyrate (floral/citrusy aroma) &#8211; 240°C; β-carophyllene (woody/spicy aroma) 250°C; β-damascenone (floral aroma) &#8211; 274°C;  humulene epoxide (spicy aroma) &#8211; 282°C.</p>
<p>Grain-derived aroma components:  maltol (caramel/butterscotch aroma) &#8211; 85°C; 2, 5 dimethyl pyrazine (chocolate aroma) &#8211; 155°C; furfuryl alcohol (burnt sugar aroma) &#8211; 170°C; 5-methyl furfural (caramel/coffee aroma) &#8211; 187°C; furaneol (burnt fruit aroma) &#8211; 2 acetylthiophene (burnt onion aroma) &#8211; 217°C; 2-acetyl-2-thiazoline (toasted popcorn) &#8211; 223°C; 2-furoic acid (heavy fruity aroma) &#8211; 230°C; ethyl furaneol (caramel/coffee aroma) -248°C; benzopyrene (roast/tarry aroma) &#8211; 495°C;</p>
<h1>Examples</h1>
<p><img class="size-medium wp-image-228 alignright" title="German Hefeweizen" src="http://maltedmusings.hoppress.com/files/2010/01/Picture-11-183x300.png" alt="German Hefeweizen" width="183" height="300" /></p>
<p>So, with all of this information in mind, lets imagine a series of hypothetical beers.  The first is a German Hefeweizen.  This style tends to be yeast dominated, with a large amount of ethyl acetate and isoamyl acetate from the yeast fermentation.  Straight out of the refrigerator this pronounced fruitiness will be immediately noticeable.  As the temperature rises, the intensity of these esters will rise and you may start to notice another clove-like aroma.  This comes from a yeast-derived phenolic called 4-vinyl guaiacol that is typically produced by the yeast strains used for hefeweizen fermentation.  It has a higher boiling point than the lighter esters which is why it only becomes apparent as the temperature rises.  As it starts to warm you&#8217;ll also start to taste the malt derived sweetness due to the sensitivity of sweet receptors on the tongue to temperatures over 10°C.</p>
<p><img class="size-medium wp-image-229 alignright" title="Guinness Stout" src="http://maltedmusings.hoppress.com/files/2010/01/Picture-21-247x300.png" alt="Guinness Stout" width="196" height="238" /></p>
<p>The next is a classic&#8230; Guinness stout.  It provides a good case in point since it can often be found in bars served at two different temperatures.  The regular tap serves at around 12°C while the Guinness Extra Cold tap serves at a near-freezing 2°C.  As with the hefeweizen, when it&#8217;s out of the cold tap, very little in flavour will be notable.  Unlike the hefeweizen though, the yeast used to ferment Guinness doesn&#8217;t tend to produce a whole lot of esters.  This means that at cold temperatures, the beer is almost odorless and flavourless (something I know from experience).  Stouts in general tend to be dominated by dark malt components, which as pointed out above have higher boiling points than esters and need to be drunk at a higher temperature in order to be able to smell them.</p>
<p><img class="alignright size-medium wp-image-230" title="India Pale Ale" src="http://maltedmusings.hoppress.com/files/2010/01/Picture-31-198x300.png" alt="India Pale Ale" width="198" height="300" />Finally, we&#8217;ll look at a typical American IPA.  These beers also tend to evolve substantially as the temperature increases.  Initially, the hop bitterness will be quite pronounced due to the inability to taste balancing sweetness.  Even cool though, some of the lighter hop aromatics can usually be smelled.  What does change markedly though is that depending on the hop variety used different aromas will be smelled as the temperature changes.  Cool, we tend to smell pine and citrus while woodier/spicier character becomes more pronounced as the temperature comes up.  This is mostly due to the different boiling temperatures of the components that give these smells off.  The lighter malt sweetness will also become apparent once it warms up a bit.  In general, beers like this improve greatly with a little bit of warming.</p>
<h1>Serving temperature recommendations</h1>
<p>So where does this leave us?  I hope I&#8217;ve managed to convince you of the importance of serving temperature on what you actually taste and smell in a pint of beer.  Temperature affects both the ability of aroma compounds to actually leave the beer as well as our ability to smell them once they get to our nose.  The sense of taste is even more profoundly affected by temperature with receptors for sweet sensation being nearly completely inactive below a certain threshold temperature.  Balancing the contribution of each of these can be accomplished by changing the temperature.</p>
<p>Cold temperatures are usually not really good for much of anything.  Below 4°C (40°F) we don&#8217;t detect much of anything on the palate and aromatic compounds have a tough time getting out of the beers.  Very light lager styles like helles, heller bock or koelsch (I know it&#8217;s not really a lager, but it works) can be appreciated at this temperature since they tend to not have very much in the way of esters, but even these styles can benefit from a little bit of warming in order to appreciate the light malt character and any hops aroma that may have been used.  For macro-style lager, drinking it cold will certainly make the beer seems refreshing, but you won&#8217;t taste or smell very much&#8230; which might be the point anyway.</p>
<p>Cool temperatures (7-10°C or 42-52°F) are suited for detecting yeast derived aroma of fruit and spice in beers where toasted/roasted malts don&#8217;t make much of a contribution.  That makes it work well lighter-style Belgian pale ale, Abbey Tripel, Saison, Witbiers, as well as German Hefeweizen.  Many lager styles also work well at this temperature, particularly hoppy ones like pilsners.</p>
<p>A little warmer is probably where most beers taste the best.  The cool side of the cellar temperature range (9-13°C or 50-58°F) is ideal for a wide variety of styles including (but not limited to) UK-style bitters, mild ales, brown ales and ESB, India pale ale and American pale ale.  Of course, the Brits have known this for years, and most cask ale is served around these temperature which lets you taste them in all of their elegant complexity.  Darker Belgian and German style ales work well at this temperature letting the dark malts and the fruity/spicy esters make their presence known.  A large number of darker lagers are also perfect at this temperature.  With little yeast contribution, the slight warming lets the toasty malt character of viennas, marzen, dunkel and doppelbock really shine through.</p>
<p>For the darkest and most flavourful ales and lagers, these are best enjoyed even warmer (12-16°C or 54-61°F).  Think of your porters, stouts and imperial stouts at this temperature where the heavier dark roasted flavour from the malts and the malt-derived sweetness can be best appreciated.  Although barleywine doesn&#8217;t typically have roasted components, they often have contributions of malt, yeast and hops in them and the warmer temperature allows you to appreciate the balance of all of these in the finished product.</p>
<h1>The bottom line</h1>
<p>Although I&#8217;ve offered guidelines here for serving temperature that I consider the best, the best way to figure these things out is to try it yourself.  It is truly amazing how much the aroma and flavour of a beer will change coming from the typical 38-40°F of the refrigerator all the way up to room temperature.  I encourage you try this yourself with a number of styles of beer and see what works for you.  In the end, preferences are personal and you should always see what works best for you&#8230; if nothing else you&#8217;ll learn exactly what you like and why you like it&#8230; and that is kind of the point, isn&#8217;t it?</p>
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